Fabulous over fifty
As we age, lots of things slow down. This is a natural process, and one that must
come to us all, regardless of our background, lifestyle, race or gender. But while we
may notice our physical energy levels drop, we do not so often consider that the
energy levels in our skin are slowing down also. To make sure that your clients make
the most of their more mature years, read on.
As your clients get older, they produce less collagen, and it is of poorer quality than when they were 25 years old. By the time they reach 45, elastin production is almost non-existent, whilst DHEA?s found naturally in the blood are much lower, meaning that the skin has a reduced immune defence mechanism. In turn, this leaves the skin vulnerable when having to deal with menopausal symptoms like hot flushes, and increases the risk of broken capillaries. Skin is also left vulnerable to pigmentation patches, as well as the onslaught of lines and wrinkles.
Due to the change in hormones within the body, it is often usual to find that the protective cutaneous barrier breaks down, and the skin is left open to sensitive issues from within, as well as from the environment. In addition, the female body changes dramatically during the menopausal years, and these hormonal changes can play havoc with the skin, not to mention the body.
Tracy Tamaris, Environ brand director in the UK and Ireland, points out that mature skin is a huge market in beauty therapy. ?Women of a certain age, with visible lines and wrinkles, become decidedly more interested in taking better care of their skin,? she says. ?They are more likely to have thoroughly investigated the ingredients that will influence and improve their skin, and to be able to afford products that are more effective than simple moisturisers.
Download the PDF on the left to read the rest of this article
As your clients get older, they produce less collagen, and it is of poorer quality than when they were 25 years old. By the time they reach 45, elastin production is almost non-existent, whilst DHEA?s found naturally in the blood are much lower, meaning that the skin has a reduced immune defence mechanism. In turn, this leaves the skin vulnerable when having to deal with menopausal symptoms like hot flushes, and increases the risk of broken capillaries. Skin is also left vulnerable to pigmentation patches, as well as the onslaught of lines and wrinkles.
Due to the change in hormones within the body, it is often usual to find that the protective cutaneous barrier breaks down, and the skin is left open to sensitive issues from within, as well as from the environment. In addition, the female body changes dramatically during the menopausal years, and these hormonal changes can play havoc with the skin, not to mention the body.
Tracy Tamaris, Environ brand director in the UK and Ireland, points out that mature skin is a huge market in beauty therapy. ?Women of a certain age, with visible lines and wrinkles, become decidedly more interested in taking better care of their skin,? she says. ?They are more likely to have thoroughly investigated the ingredients that will influence and improve their skin, and to be able to afford products that are more effective than simple moisturisers.
Download the PDF on the left to read the rest of this article






